Marketing

Marketing is a form of communication between you and your customers with the goal of selling your product or service to them. Communicating the value of your product or service is a key aspect of marketing.

The management of the sales pipeline is simple with Bigin

Zoho CRM & Alternatives – The management of the sales pipeline is simple

Zoho CRM Bigin is an intuitive and uncomplicated CRM for the management of sales pipelines. It is very suitable for small and medium-sized companies (SMEs) because it does not overload them with unnecessary functions. If you are an SME, you need to know that it is a big challenge to take care of the sales […]

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Best Email Autoresponders

9 Best Email Autoresponders for Marketing Automation

Email autoresponders perform automated email marketing campaign tasks without manually sending each response. It saves users time and effort and generates income. Email campaigns are considered spam by email providers, and it takes a few untargeted and bogus emails to grab the attention of potential customers. Broadcasters need to come up with a solution that

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LinkedIn marketing in B2B: How to do it right!

Successful LinkedIn marketing in B2B: How to do it right!

Discover the secrets of successful LinkedIn marketing in the B2B space. Boost your brand visibility, connect with industry professionals, and generate valuable leads. At least since LinkedIn posts have also appeared in Google search results – i.e. are SEO-relevant – it has been clear: every B2B company should use LinkedIn marketing. This post provides best practices

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B2B Vs B2C Marketing

B2B Vs B2C Marketing: 7 Critical Differences You Must Know

Unravel the nuances of B2B vs B2C marketing. Understand the differences and strategies for effective targeting. Read now! In this state-of-the-art time frame, the brilliant procedure of every business is to spread out its picture character keeping watch. Present-day associations’ fundamental objective is to perform fitting and practical marketing to propel their products and services.

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Apple Marketing Strategy

Apple Marketing Strategy: A Detailed Analysis on 5 Key Factors

Explore the groundbreaking Apple marketing strategy that has redefined the tech landscape. From sleek product design to captivating advertising campaigns, discover the perfect balance between marketing and branding that sets Apple apart. Marketing is considered the backbone of every company and it is the roadmap to success. In the modern era, the priority of both

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Brand and SEO- Brand Awareness at Google

What is the Impact of SEO on Brand Awareness?

It has long been known in public relations that a company’s brand is a large part of the general corporate identity. It is used for recognition and under certain circumstances can even become a status symbol for different product types. At this point, every reader probably has specific brand awareness in mind. This already proves that

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Lead Management

Lead Management: Turning Anonymous Prospects into Customers

Lead management is an approach to customer acquisition. Potential buyers are systematically identified, informed, and contacted: they are accompanied along the customer journey. Read a coherent definition in this blog post and learn which phases a lead management process consists of. Definition of lead management: leading contacts sensibly and systematically Lead management is used to

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Types of Content Marketing Formats

10 Types of Content Marketing Formats You Need to Use Now

To maximize the impact of your digital marketing automation efforts, it’s crucial to leverage various content marketing formats. These formats encompass a range of mediums and channels that allow you to engage and connect with your target audience effectively. From blog posts and articles to videos, infographics, podcasts, and social media content, each format offers

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