General

Explore general tips, guides, and resources covering blogging, digital marketing, SEO, and more to help you grow online effectively.

How to Develop a Meaningful Content Strategy in E-commerce

How to Develop a Meaningful Content Strategy in E-commerce

General /

Enhancing your e-commerce business and maximizing the impact of your digital marketing automation requires a well-crafted content strategy. By utilizing various content marketing formats, you can effectively engage your audience, build brand awareness, and drive conversions. From informative blog posts and captivating videos to engaging social media campaigns fueled by the rise of social commerce […]

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Lead Management

Lead Management: Turning Anonymous Prospects into Customers

General, Marketing /

Lead management is an approach to customer acquisition. Potential buyers are systematically identified, informed, and contacted: they are accompanied along the customer journey. Read a coherent definition in this blog post and learn which phases a lead management process consists of. Definition of lead management: leading contacts sensibly and systematically Lead management is used to

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Types of Content Marketing Formats

10 Types of Content Marketing Formats You Need to Use Now

General, Marketing /

To maximize the impact of your digital marketing automation efforts, it’s crucial to leverage various content marketing formats. These formats encompass a range of mediums and channels that allow you to engage and connect with your target audience effectively. From blog posts and articles to videos, infographics, podcasts, and social media content, each format offers

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Use user-generated content effectively

How to Utilize User Generated Content Effectively

General, Marketing /

User-generated content has revolutionized the way brands connect with their audience. In today’s digital landscape, consumers are not just passive recipients of marketing messages; they have become active participants in shaping brand narratives. User Generated Content, generated by consumers themselves, has emerged as a powerful tool for businesses to foster authenticity, build trust, and drive

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communication models

8 best communication models, every marketer needs to know

General, Marketing /

One speaks, one listens – communication is that simple. At least in theory. In practice, the world looks very different. Messages between the lines, body language, i.e. facial expressions and gestures, as well as individual interpretations make it difficult to correctly decipher the messages. How can marketers still successfully get their messages across to men

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Why should you have an online shop created

Online Shop – Unleashing E-commerce Success

Business, General /

In today’s fast-paced digital era, setting up an online shop has become a crucial step toward unlocking e-commerce success. An online shop empowers businesses to tap into the vast potential of the online marketplace, reach a wider audience, and drive revenue growth. By leveraging the power of e-commerce, businesses can break free from geographical limitations

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